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Building AI to
Simulate the World

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Media and Entertainment
Synthetic Characters
Robotics and Autonomy
General World Models

Trusted by creative and technology teams exploring applied AI

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AI is changing how stories are told,
how scientific progress is made and how
the next frontiers of humanity are reached.

Generative video sample

Video Model: A New Frontier for Generative Media

A next-generation video model featuring high motion quality, prompt adherence and visual fidelity for creative production.

Robotics simulation

Robotics Simulation: World Models for Autonomy

Simulate physical interactions and robotic behaviors through learned world models.

Interactive world model

Interactive Worlds: Explorable Model Spaces

A new frontier for open-ended interactive world simulation. Building infinite explorable realities in real-time.

Synthetic characters

Synthetic Characters: Real-time Video Agents

Fully autonomous and real-time virtual video agents capable of natural conversation and contextual awareness.

Research Lab

We are building foundational General World Models that will be capable of simulating all possible worlds and experiences. The next frontier of intelligence will come from models that can understand, perceive, generate and act in the world.

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Our latest Research and Products

Synthetic characters demo

Synthetic Characters

A real-time video agent API that lets you build fully custom conversational characters. These video agents can have any appearance and any visual style, with full control over voice, personality, knowledge and actions.

Built on a recently launched world model, Characters lets teams generate expressive digital personas from a single image, with zero fine-tuning required.

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World model city simulation

Introducing World Model Alpha

A general world model built to simulate reality in real time. Interactive, controllable and general-purpose.

The model comes in three variants: interactive worlds for explorable environments, avatars for conversational characters, and robotics simulation for manipulation.

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Generative video sample

Video Model: a new frontier for generation.

The studio video model offers strong visual fidelity and creative control. It produces cinematic outputs while giving teams precise direction over motion, framing and style.

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A research lab advances video generation and world models

A technical collaboration explores faster training and inference for video and world model systems.

A media studio explores AI-assisted film production

A creative partnership studies how generative systems can support storyboarding, previz and production workflows.

A university film program builds an applied AI curriculum

Students experiment with emerging creative tools while learning production, ethics and technical craft.

An architecture practice brings simulation into design reviews

Design teams use generative visual systems to accelerate concept exploration and client presentations.

Start creating with Worldlab

Join creative teams using advanced AI video and simulation tools.

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